The last few years have brought immense changes in how we experience entertainment and learning. Technologies once only imagined are increasingly felt in our everyday lives. Virtual reality quietly yet profoundly alters our reality through headsets transporting our bodies while stimulating our minds. Industries have scrambled to embrace this explosive growth's emerging trends and opportunities, seeking innovative applications that connect with audiences in intimate new ways

The creative industry is undergoing a profound transformation with the influence of Artificial Intelligence (AI). As we navigate the dynamic landscape of cinematic workflows, AI is emerging as a pivotal force. It is reshaping the way we approach ideation, storyboarding, art direction, and even post-production. In this exploration, we'll review AI's role in elevating creative processes.

Marketing leaders typically play a crucial role in overseeing and executing Special Projects that go beyond the routine day-to-day marketing activities. These responsibilities often involve driving innovation, managing strategic initiatives, and addressing specific challenges or opportunities within the organization.

In the dynamic landscape of creative marketing, the paradigm has shifted from traditional approaches to innovative strategies that prioritize audience engagement, community building, and brand eminence. While digital/social platforms remain crucial, the real magic happens when marketing transcends the virtual and becomes a tangible experience.

In a world increasingly conscious of environmental concerns, the business landscape is undergoing a profound shift towards sustainability. This article delves into the realm of creative marketing, exploring the imperative for eco-friendly campaigns as a response to the growing demand for environmentally conscious practices.

The terms "Specialty Media" and "Specialty Cinematics" are related concepts in the context of media production, each referring to specific niches or specialized areas within the broader field of visual content creation. Here’s a breakdown

A cutting-edge marketing program should consider creative disciplines and naturally align with a few principles/methodologies found within specialty cinematics and specialty media execution.

Artificial Intelligence (AI) is revolutionizing the advertising landscape by offering advanced capabilities to optimize digital advertisements, with a particular emphasis on Over-The-Top (OTT) video ads. AI algorithms can analyze vast datasets to understand user preferences, behavior, and engagement patterns. This enables advertisers to deliver highly personalized and targeted content, ensuring that the right message reaches the right audience at the right time.

Advertising agencies began to emerge as a way for businesses to promote their products and services to a wider audience. These early agencies were responsible for creating and placing advertisements in various media outlets, such as newspapers and magazines. As the advertising industry grew, so did the role of the creative agency.

This brand identity activation, filmed using a custom-built heavy-lift FPV Drone, flies through Microsoft’s Silicon Valley Campus in one continuous shot. The drone captures a unique perspective of how employees operate in a modernized and flexible workplace. Spotlighting efficiencies within both on-site and work-from-home scenarios, it becomes clear that flexibility is the future of hybrid work. This video deliverable highlights Microsoft’s initiative to continually provide employees with flexibility in an ever-changing work environment.

This video launched Azuki’s physical debut in Los Angeles, a historical moment for Web3 technologies and the metaverse. Filmed using a celebrity stunt helicopter pilot, RED camera systems, and DJI Inspire 2 drones, this publicity stunt successfully bridged the gap between Web2 marketing tactics and Web3 innovation.

This video campaign of Microsoft’s Silicon Valley campus in Mountain View, filmed using DJI Inspire 2’s and a RED Komodo, debuts the newly completed property, highlighting the campus’ integration with the natural wetland ecosystem and carbon negative green initiatives.

Honored to be the first official Timelapse team engaged by Merlin Entertainments to capture captivating timelapse media for extended marketing and social use. Our 4-person crew was granted specialty access to their rooftop, harnessed and strapped to the roof exterior, and operated 4 specialty cameras to capture remarkable footage in 6K and 8K UHD quality.

This immersive hero asset synthesized RED Raw footage, a stylized color grade, embellished 3D assets, animation overlays, and custom music, to launch the Spree3D's MyDubble App.

Engaged by Greenpeace, we embarked on a captivating aerial cinematography project to film Blue Whales, 40 miles offshore. We captured stunning UHD footage of these vulnerable marine mammals ascending to the surface, showcasing their majestic presence in the vastness of the Pacific Ocean.

Embark on a mesmerizing aerial journey through Apple Park with this cinematic drone video. From stunning sunrise shots to breathtaking aerial views, experience the grandeur of Apple's iconic corporate campus.

Soar above the Los Angeles skyline in a Helicopter at night with High Rise. This breathtaking cinematic aerial footage primarily features the US Bank Tower and Wilshire Grand, two of the most iconic high-rise buildings in the city. Our aerial video showcases the stunning architectural features of Downtown LA, including the major highways and arteries that flow through the urban landscape; recorded in RED RAW and Sony 10-bit color. Experience the magic of the City of Angels as the sky transitions from blue hour to full night from a unique perspective

Showcasing aerial footage from Los Angeles under Governor enforced Quarantine and coronavirus social distancing lockdowns, this video features LA's most iconic locations, nearly empty and devoid of human interaction. This short film highlights empty streets, abandoned premiere landmarks, vacant shopping districts, an uninhabited amusement park, Dodger Stadium's grounded fleet of LAX's Rental Cars, The world-famous Venice Skatepark filled in with Sand, and other bizarre citywide observations during LA's covid19 safety measures.

Take flight with us above Joshua Tree National Park in a Cessna Centurion 210 during the magical moments of sunrise and golden hour. This stunning airplane footage showcases the breathtaking beauty of the Colorado and Mojave Deserts from a unique perspective, an aerial tour. Filmed on RED Komodos in RED Raw and a Sony a7siii using Leica Cine Prime lenses, this cinematic short captures the epic landscapes and behind-the-scenes moments of the production team inside the aircraft. From takeoff through landing, witness the skilled piloting and aerial cinematography that went into creating this unforgettable journey.

The city on Puget Sound, Seattle, Washington is home to an iconic skyline, a burgeoning tech industry, and one of the best coffee cultures in the US. Featuring aerial, drone, and timelapse footage, On the Sound captures some of the best views Seattle has to offer in varying light conditions from sunset through sunrise.